Dr Ser-Huang Poon is a Turing Fellow, SPRITE+ expert fellow, and Professor at the University of Manchester. She founded Enduring Net, a UK charity exploring how AI, blockchain, and digital identity can support vulnerable communities.

Her research focuses on technology-driven approaches to modern slavery risks, including WorkerBot, an AI-powered multilingual chatbot designed to support migrant workers and improve supply chain transparency. She has also contributed to blockchain-based communication tools for anti-slavery initiatives and privacy-preserving digital identity solutions.

Dr Poon has secured over £300k in research funding in the last three years and managed three Marie Curie ITN projects worth over €4 million. She has won three best paper awards, with one of her publications cited on the Nobel website. Her work with Enduring Net earned the UMIP Ignition Award, selection for the 2020 SUCCESS business adventure programme, and recognition as an ASPECT Social Science Innovation Fellow.

She has supervised over 10 research fellows and 20 PhD students and held visiting professorships at several universities. Through cross-sector collaboration, her work seeks practical, ethical, and scalable solutions to prevent exploitation, ensuring that technology serves those most at risk.